Quick Studies How Airbnb Used Storyboards to Understand the Customer Experience Literally seeing how your customer interacts with your organization can provide new insights into better user experiences, business opportunities, and team priorities.
Quick Studies How IDEO Measures Customer Interaction Measuring “time since last contact,” both on an individual and team basis, reinforces how important direct contact is to understanding, and responding to, your customers’ needs.
Quick Studies Spanx Speeds Up the Decision Making Process by Voting If you find that your team is struggling to reach a decision, or worse, scheduling more meetings to continue conversation from earlier meetings, ask for a vote with the condition that it can be modified later if needed.
Quick Studies How Timberland Used Marketing Analytics to Renew Its Brand Consumer research and marketing analytics are crucial to identifying your target market and defining your brand strategy. While your team may not have the resources to start a two-year study, your organization may have existing data that just hasn’t been widely shared.
Quick Studies How Amazon Includes the Customer’s Voice in Every Meeting In your next meeting, the one person who’s not there (your customer) is the most important person to focus on.
Quick Studies How to Codify Your Culture Like Netflix and Zappos Taking the time to define your organization’s core values can seem like a distraction, but it may be one of the most important decisions you make as a team.
Quick Studies How Zirtual Was “Scaled to Death” On August 10th, 2015, Maren Kate Donovan, the CEO and Founder of Zirtual, sent an email to her employees stating…
Tools How to Conduct a Customer Intercept High-performing teams have an intimate knowledge of their customers that they’ve honed not only by examining data, but by interacting directly and meaningfully with those customers.
Tools How to Run an Effective All Hands Meeting Calling an all hands meeting can quickly induce second-guessing and rumor spreading at even the most transparent company. With a little discipline, though, these meetings can quickly become productive, collaborative conversations.
Quick Studies How Domino’s Pizza Forced Itself To Change Using Island Warfare One way to galvanize your team around a necessary change is to give them no option but to move forward.
Quick Studies The 6 Traps of Exponential Growth For this year’s SXSW V2V conference in Las Vegas, we wanted to share why startups fail even after they’ve found product market fit. Drawing from our own clients and researching more than 40 firms that had either scaled woefully or gracefully, we’ve distilled the most frequent pitfalls into 6 categories:
Explainers Welcome to the Era of the Empowered Employee Managers (too often) mistakenly see their employees as things to be controlled, hence they use metaphors of things they can control. In Taylor’s era, workers were oxen. Today, workers are code (or swarming robots, or ants in a colony).
Explainers Why Self-Organizing is So Hard Self-management means allowing a team to dictate how they get their work done. Self-organization means giving all teams the ability to form, evolve, and disband on their own. Self-management is a step towards self-organization, but it shouldn’t be implemented in parallel.
Misc Every Link Ever from Our Newsletter This is a list of every link we’ve ever shared in our newsletter. Links at the top were shared most recently. If you find a broken link, please contact us!
Explainers The Evolutionary Edge Today’s most successful firms have discovered a new way of working that enables them to thrive in dynamic and even volatile conditions. The ability to change is their competitive advantage. We call this The Evolutionary Edge.